Getting the color just right

Coral and Navy Invitation

I was honored to design the wedding stationery for my dear friends Dagny & Dean this summer. Their wedding was held at the California Railroad Museum in Old Sacramento. It’s a beautiful building that houses quite a few antique trains and memorabilia.

Coral and Navy Invitation

The format of the invitation was easy. We went with a modern take on a train ticket with fun borders and a railroad sign inspired monogram.

Dagny's inspiration

Picking the right color combo turned out to be a little difficult. Dagny was inspired by the Tropicana Rose. I could have matched the color perfectly with an actual flower, but in reality it only matters if the client feels it is the right color. So I printed out a bunch of pinkish coral variations for her to choose from.

Color matching for invitations

Its important to know that what a color looks like on a monitor screen may actually print differently on paper. That’s why a print check is super important. I recommend one for all my clients because color is so subjective. What I think looks great, may not necessarily jive with the client.

In this case, Dagny was able to pick exactly the right color for her and I knew that when I printed all 150 invitation sets out, that they would be perfect.

We'd love to hear what you think!